"Lavinia demonstrated promise of an excellent PA from the outset by dropping an unsolicited, and welcome, email into my inbox the second week of the UK's Lockdown in March 2020.
I liked that this action already showed initiative, audacity, confidence, and doubtless tenacious research, and a style that was non-invasive. I do not give up control very easily, and so Lavinia has been gentle and persistent, so that I can now delegate with confidence to her. I feel that she totally "gets" me in that she knows when to nudge me for responses or approval of documents or posts, and when to take her foot off the accelerator.
My priorities have been:
1) to build up connections in a particular medical sector and
2) to increase my online profile.
Lavinia has been instrumental in successfully getting nearer to these goals. In fact, as result of her expertise in revitalising my previously dormant Linked In profile I was asked to present at the Virtual World Music Conference, which I did in December 2020, and via a now active Twitter account I accepted an invitation to speak at the World Summit Psychiatry Conference in 2021. So it's working!
Lavinia is organised, diligent, always professional and polite. She keeps up to date with new developments on social media and website optimisation, and has perfectionistic secretarial (copy typing, dictation, organisational) skills! She has a polite and gentle manner and at the same time a robust confidence in her own ability.
It was important to me that Lavinia is a musician, and has a creative eye (she's a great photographer, by-the-way!), so that I can entrust her with my "selfie" video presentations, and with editing/overlaying music effectively, and within the copyright restrictions required."